RESTAURANT OWNERS

Know Your Numbers. Control Prime Cost.

Specialized restaurant bookkeeping services designed to help owners understand their numbers, control costs, and improve profitability.

Overhead view of a busy restaurant dining room with guests seated at tables

Book a Free Consultation

A Better Financial System for Your Restaurant

Restaurant bar and dining area representing the day-to-day financial activity of a food and beverage

Better Financial Visibility

Clean, consistent numbers that help you make decisions throughout the year, not just prepare for tax season.

Accurate Restaurant Books

Sales, deposits, merchant fees, payroll, delivery platforms, and restaurant-specific expenses recorded correctly.

Meaningful Monthly Reporting

Reports organized so you can actually see revenue, cost trends, prime cost, and where the business is moving.

I’ve been in your shoes: juggling payroll, chasing invoices, and hoping the books are right.

My food & beverage career started with a pair of rubber gloves and a dish pit. From there, I worked my way up through nearly every role the industry has to offer:

Dishwasher → Server → Sommelier → Manager → Bookkeeper & Administrator

I have lived every corner of this industry. I know the long hours, the razor-thin margins, the payroll stress, and the sinking feeling of not knowing if your numbers are right. I helped build and manage the financial systems that brought structure and visibility to a complex, multi-department food & beverage operation, and now I bring that same system to restaurant owners just like you.

YOU DESERVE BETTER THAN GUESSWORK

Catered food and beverage display representing Danielle W’s restaurant and hospitality experience

✓ Sales & deposits

POS sales, cash, credit cards, and bank deposits need to reconcile correctly.

✓ Tips

Employee tips, tip payouts, and payroll reporting need to flow through the books properly.

✓ Merchant fees

Credit card processors often deduct fees before deposits reach the bank, making gross sales and actual deposits different.

✓ Delivery app income

Third-party delivery payouts may include commissions, fees, taxes, and adjustments that need to be recorded separately.

Restaurant owner reviewing financial paperwork with a laptop and calculator

When those pieces are recorded clearly, your reports become much more useful. You can see where revenue is coming from, where costs are rising, and what your numbers are telling you about the health of the business.

What Restaurant Bookkeeping Actually Includes

✓ Food & beverage costs

Purchases need to be organized so you can see what you're spending and understand changes in cost.

✓ Sales tax activity

Sales tax collected should be tracked separately from restaurant revenue so your books clearly distinguish what belongs to the business from what is owed to the state.

✓ Payroll-related transactions

Wages, employer taxes, tips, benefits, and payroll withdrawals all affect your financial reporting.

A KEY RESTAURANT METRIC

Prime Cost: See What Sales Alone Can’t Tell You

A busy restaurant can generate strong sales and still struggle to make money. Prime Cost brings together two of your largest controllable costs — food and beverage cost and labor — so you can see how much of your revenue is being consumed before many other operating expenses are even considered.

When your books are structured correctly, I can help make these costs easier to identify and review in your financial reporting. That gives you a clearer way to spot changes, ask better questions, and understand whether higher sales are actually translating into stronger margins.

Prime Cost

Food & Beverage COGS
+ Labor Cost
= Prime Cost

Why Track It?

✓ Spot cost movement
See when food, beverage, or labor costs begin moving in the wrong direction.

✓ Compare performance over time
Review month-to-month trends instead of looking at isolated numbers.

✓ Make better operating decisions
Use clearer financial information when evaluating pricing, staffing, purchasing, and profitability.

More Than Basic Bookkeeping for Restaurants

Restaurant finances have more moving parts than most businesses. TrueCount helps organize those details so your books reflect how your restaurant actually operates, and your reports give you information you can use.

Food & Beverage Cost Visibility

Food and beverage costs can shift quickly because of pricing, waste, portions, menu changes, and purchasing habits.

I help organize these costs in your books so you can see what you’re spending, identify changes over time, and better understand how they affect profitability.

Prepared food in a commercial kitchen representing restaurant food cost tracking

Labeled food inventory containers stored on commercial kitchen shelving

Inventory & COGS Support

Inventory affects cost of goods sold, cash flow, ordering, and the accuracy of your financial reports.

I help support an organized accounting process for inventory and COGS so your books better reflect what is happening in the restaurant.

Restaurant point-of-sale system processing a customer transaction

POS & Delivery Integrations

Your POS is at the center of daily restaurant sales, but the accounting can become complicated when merchant fees, tips, taxes, discounts, and delivery platforms are involved.

I help make sure sales information flows into QuickBooks cleanly and that payouts can be reconciled back to the activity that created them.

Restaurant Financial Reporting

Clean books are only the beginning. Your financial reports should help you understand what is happening in the business, not simply satisfy a year-end requirement.

I organize restaurant financial reporting so you can review revenue, costs, margins, cash flow, and other key trends with greater confidence.

Calculator on financial reports representing restaurant financial reporting and analysis

Restaurant and bar employees representing payroll and tipped employee bookkeeping

Payroll & Tipped Employees

Restaurant payroll comes with extra moving parts: hourly employees, overtime, tips, tip reporting, payroll taxes, changing schedules, and frequent staff turnover.

I understand how those transactions affect both restaurant operations and the books, and I help keep payroll-related activity organized and accurately reflected in your financial records.

Prepared catering and takeout orders representing multiple restaurant revenue streams

Multiple Revenue Streams

Restaurants increasingly earn revenue from more than dining-room sales — including takeout, delivery apps, catering, events, merchandise, private parties, and other sources.

When those revenue streams are tracked clearly, you can see where sales are coming from and compare how different parts of the business are performing.

Your restaurant deserves more than basic bookkeeping.

If you want clearer numbers, better financial visibility, and bookkeeping built around the way restaurants actually operate, let’s talk.